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HOW IT DEVELOPED

1. Callaway Golf’s apology for ad showing woman being shoved to the ground exposes a major industry blind spot marketwatch.com  ·  25.08 23:00
2. Callaway Golf CEO met with backlash over apology for Good Good video depicting abuse independent.co.uk  ·  25.08 18:27
3. Good Good Golf and Callaway Apologize for ‘Scary’ Ad wsj.com  ·  25.08 15:07
4. Good Good apologizes for controversial Callaway Golf video ad depicting violence independent.co.uk  ·  23.08 17:02