We may earn commission from links on this page, but we only recommend products we love. Although most people’s first makeup product is a concealer or a tinted lip balm, mine was a black eyeliner. Since the ’90s, that’s been my mom’s signature makeup item, so it became mine too (until I discovered eyeshadow and my world was changed).
I started with black because my mom said it was “universally flattering,” a shade that worked well on her brown eyes and my hazel. But after a few tries, my mom worried it made my eyes look too tired, so we switched to a burgundy, plum shade. I wore that eyeliner until the pencil was a tiny nub that couldn’t be sharpened anymore.
Since then, I’ve been a silent lover of burgundy liner, convinced that it’s actually way more flattering than black and significantly chicer than brown. The shade—a rich, deep red that can have brown or even purple undertones—brings out every eye color you pair it with. But it’s not nearly as widely available as the classic eyeliner shades.
Below, I’ve rounded up my top five burgundy eyeliners, from the pick that lasted all night to an under-$5 budget-friendly option. This is actually the specific liner makeup artist Ash K. Holm used on Khloé Kardashian above.
The color is rich, but it still has enough red undertones that the shade is firmly burgundy, not plum or espresso brown. Although it’s called a “satin” liner, the color goes on matte. But it has a creamy feel that just glides onto your waterline or skin.
In fact, burgundy waterlines are on the upswing, according to makeup artist Dani Parkes. Pair it with a burgundy lipstick for a monochrome look, or a brown mascara to soften the eyes. These Marc Jacobs liners are some of the most pigmented I’ve ever tried, which is why this burgundy shade in “Facts” is so good if you want a lot of depth of color with just one swipe.
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