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James Talarico Faces MAGA Lawsuit Over Slogan To Woo Conservatives

James Talarico Faces MAGA Lawsuit Over Slogan To Woo Conservatives

newsweek.com 16.10.2026 13:59 5 views
Steven Crowder threatened to sue James Talarico, CNN and Jubilee Media over the use of his trademarked “Change My Mind” format.

Conservative commentator Steven Crowder has threatened to sue Democratic Texas Senate candidate James Talarico, CNN and digital media company Jubilee Media over the use of Talarico's "Change My Mind" slogan during a televised town hall. Crowder said Thursday that legal action was in the works after Talarico took part in a CNN town hall on Wednesday featuring a segment using the phrase associated with Crowder’s political debate videos. "There is no doubt about this lawsuit is in the works right now.

Let me just tell you, we are suing not just CNN and Jubilee, James Talarico as well," Crowder said in a video posted to YouTube. Newsweek contacted Talarico and Jubilee Media via online form, and CNN and Crowder via email on Friday for comment and is awaiting responses. In a post on X, Crowder explicitly confirmed his intention to sue all three parties.

Jubilee and James Talarico, as well." He pointed to the trademark registration and accused others of profiting from a concept he said he had developed. He added: "I was rejected by cable news for this exact concept. Now everyone else swoops in with investors and donors, steals it, and profits." Crowder hosts the conservative political commentary show Louder With Crowder.

He objected to the use of what he described as his trademarked brand and format, arguing that it was being used to help Talarico appeal to right-wing voters. "I don't want our trademarked brand logo and format which they've praised to be used for James Talarico to associate and ingratiate himself with right-wing voters," Crowder said. He accused those involved of using the format for political purposes, "once you rip it off and you profit and you use it for propaganda.

I now have a problem and I have to come for everything." In another post on X, Crowder accused CNN of failing to credit him for the format, while saying "Change My Mind" had generated hundreds of millions of plays. "It's a shame you didn’t give credit where credit is due," Crowder wrote. He added that the format "will not be used to help James Talarico ruin Texas." In a separate post, Crowder said that CNN referred to the Talarico segment as "Change My Mind" at least 10 times, accusing the network of copying his format.

At least pretend like you aren't overtly trying to rip me off," Crowder wrote, calling those involved "Clowns." Crowder escalated his legal threats in a repost on X, sharing his earlier message about the town hall that read: "Lawyer up." In the accompanying caption, he wrote, "We’re LIVE now going over the Talarico town hall and a lawsuit," directing followers to watch his broadcast on Rumble. The dispute centers on the "Change My Mind" phrase. Crowder popularized it through videos in which he sits behind a table displaying a provocative statement and invites passersby to challenge his views.

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