They are "America's Team." They are the most valuable franchise in the league, according to the various outlets that determine franchise valuations. They get the highest ratings on TV. They anchor the most segments on sports talk shows, and they generate more online discourse than anyone.
And yet, they are not the most successful franchise in the league, or even close to it. They infamously have not even been to the NFC title game since the 1995 season, after which they won their third Super Bowl in four years. They have the 11th-best regular-season record during that time, but the fourth-worst postseason record.
The last 30-plus years have shown that the Cowboys do not know how to win when the stakes are highest. And yet, Cowboys owner Jerry Jones refuses to change how he does business. He is the "general manager" of the team, and that will not change.
He runs the team his way, and that will not change. He gives interviews to the local media following the game, even before the head coach or players speak to the press, and that will not change. He goes on the radio multiple times per week, and that will not change.
And he doesn't even attempt to hire the best coaches for his team, because he doesn't think that doing so it worth it from a financial perspective, and that will not change. Just ask Jones himself, who attempted to justify that stance during a radio interview on Tuesday. "There is zero correlation (in the NFL) between how much you pay a coach or how many coaches you have as to winning," Jones said on 105.3 The Fan, via The Athletic.
"There is no correlation. And that's a random sample of years and all 32 teams involved. So put that in your hopper and smoke it." Coaching salaries, for the most part, aren't made public, so we can't actually find out whether there is a correlation between coaching salaries and winning.
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