As Apple’s Tim Cook era draws to a close, we’re seeing more experimentation with the iPhone’s design than we’ve seen in a long time, but you wouldn’t know it from the iPhone 18 Pro. This absurdly fast, full-featured handset might be eclipsed by the hype around the iPhone Duo this year, but it’s still just as good as its immediate predecessor. Of course, not too much has changed since the iPhone 17 Pro.
There’s the new variable aperture and other camera controls for those who want to get granular with their mobile photography, a welcome addition given the iPhone’s reputation for inflexibly opinionated computational photography. Beyond that, though, all the most important changes are under the hood: a new chip, better battery life, and much-improved thermals that both give the phone better sustained performance and make it cooler to the touch in many situations. I think we’re seeing something of a transition for the “Pro” iPhones.
They may still be the flagships in a sense, but Apple is at least for now saving its flashier design ideas for new products like last year’s iPhone Air or this year’s iPhone Duo. The Pro phones aren’t the sexy, cool ones right now; they’re the everything-and-the-kitchen-sink, cover-for-every-kind-of-obsessive-user workhorses. I think that’s a great space for them to occupy, and this year’s iteration is no exception.
The iPhone 18 Pro mostly looks and feels like last year’s flagship. It’s a function-over-form design (at least compared to something like the iPhone Air) with good materials. I’m not normally one to care too much about color in these phones.
For my personal phone, I’ve always just grabbed whatever was closest to black. (Apple says this year’s black is the blackest yet, of course.) But I have to admit the new burgundy color of my review unit is appealing, even though it’s quite the fingerprint magnet, in a long tradition for iPhones.
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